Your data stays in your systems
aiRA reads and writes through your systems of record — your loyalty engine, CDP, and data warehouse. Offers execute in the tools you already run.
Security & governance
Built to be audited
aiRA's trust model is architectural — scoped access, human gates, and a complete record of every action.
The trust model
Where trust actually lives
Not a policy binder. Four architectural facts about how aiRA works inside your stack.
Scoped permissions
Access is granted per system and per action: read where aiRA analyzes, write only where you allow. It starts narrow and widens only as your team extends it.
Human gates
You set the thresholds — discount caps, audience limits, spend ceilings. Crossing one holds the action, with the reason stated. Regulated work routes through your compliance process before anything reaches a customer.
Audit trail
Every action — automatic or approved — is recorded with the actor, the time, and the reason. Exceptions carry why they were held.
Governance in production
The gates that held the line
The gates are not theoretical. In live deployments, aiRA works inside the limits a team sets and holds anything that crosses them for a person to decide — and regulated work routes to your compliance process before it reaches a customer.
- //01You set the limit
- //02aiRA works inside it
- //03Exceptions and regulated work wait for a human
Anonymized · premium menswear
A premium menswear brand's programme redesign held a ≤10% discount cap through every iteration — no margin leakage.
Anonymized · US healthcare
A leading US healthcare provider runs error-free loyalty configuration through structured, human-approved execution plans — 99.9% accuracy across 90+ partner organisations.
Responsible use
aiRA proposes. You approve.
The human veto is a product feature, not a policy promise. Nothing consequential reaches a customer until a person on your team signs off.
For your security documentation, vendor questionnaires, and the details of how data is processed, we would rather give you real answers in a conversation than claims on a page.
Talk to us →Bring your team
Bring your security team to the demo
We would rather answer the hard questions early.
Get a demo